Terms and Conditions

1. Definitions

In these Terms and Conditions, the following definitions apply unless the context requires otherwise:

  • "Agreement" means the subscription plan selected by the Subscriber together with these Terms and Conditions, any applicable Service Level Agreement, the Privacy Policy, and any documents referenced herein.
  • "Services" means the video hosting, delivery, processing, and analytics services provided by ittybit, including the API, dashboard, CDN, and any related features.
  • "Subscriber" means the individual or entity that registers for and uses the Services.
  • "Subscriber Content" means any video, audio, images, metadata, or other materials uploaded to or processed by the Services by or on behalf of the Subscriber.
  • "Provider" means Ittybit Ltd, a company registered in England and Wales (Company No. 13198590), trading as ittybit.
  • "Pricing" means the fees applicable to each subscription plan as published at ittybit.com/pricing: a plan fee covering included storage (GB), bandwidth (GB), AI processing hours, and seats, plus the published rates for usage and seats beyond those allowances.
  • "GDPR" means the General Data Protection Regulation (EU) 2016/679 and any successor legislation.

2. Scope

The Agreement consists of your subscription plan, these Terms and Conditions, any applicable Service Level Agreement, the Privacy Policy, and any documents referenced herein. By subscribing to or using the Services, you accept and agree to be bound by this Agreement.

3. Subscription and Duration

3.1 Registration

By completing the online subscription process, the Subscriber agrees to these Terms and Conditions. The Subscriber must provide accurate and complete registration information and keep such information up to date.

3.2 Plan Selection

The Subscriber selects a subscription plan at the time of registration. Available plans and their included allowances are published at ittybit.com/pricing.

3.3 Duration and Renewal

Subscriptions renew automatically at the end of each billing period (monthly or annually, depending on the plan selected). Either party may terminate the Agreement by providing written notice at least one calendar day before the end of the current billing period. The Subscriber may cancel from the dashboard at any time; the cancellation takes effect at the end of the current billing period.

3.4 Free Trial

A new account chooses a paid plan with a 7 day free trial, or starts on the Free plan. A paid trial requires a payment card; the first plan fee is charged when the trial ends unless the Subscriber cancels before then. The Free plan needs no card and carries a limited allowance for 7 days, after which uploads, processing, and delivery pause. Seven days after a Free allowance ends, Subscriber Content in the account is deleted, with a further 24 hours in which it can be restored. Upgrading at any point before then restores full service.

4. Obligations

4.1 Provider Obligations

The Provider shall:

  • Make the Services available in accordance with the Agreement.
  • Use commercially reasonable efforts to ensure the Services are available and performant.
  • Provide support via support@ittybit.com.

4.2 Subscriber Obligations

The Subscriber shall not:

  • Attempt to gain unauthorised access to the Services or related systems.
  • Share account credentials with unauthorised third parties.
  • Resell, sublicense, or redistribute the Services without prior written consent.
  • Use the Services to store or distribute content that is unlawful, infringing, or in violation of any applicable law.
  • Interfere with or disrupt the integrity or performance of the Services or related infrastructure.
  • Upload or distribute content that sexually exploits or endangers minors, depicts non-consensual sexual activity, incites violence or hatred, harasses or defames any person, or contains malware.
  • Upload content the Subscriber does not have the rights to host and distribute, including content imported from third-party platforms.
  • Circumvent rate limits, usage limits, or access controls, scrape the Services, or reverse engineer any part of them.
  • Use the Services in breach of UK, EU, or US sanctions and export control laws.

The Subscriber is responsible for all activity under its account and for keeping its API keys secret. The Provider may remove content or suspend an account that breaches this Section without notice where the breach is serious or the law requires it, and will otherwise give the Subscriber a chance to put it right.

4.3 Third-Party Connections

The Subscriber may connect third-party accounts, such as Vimeo, Google Drive, Box, Zoom, or an S3-compatible bucket, to import content. The Subscriber warrants that it is entitled to connect each account and to import the content it selects. The Provider uses connection credentials only to perform the imports the Subscriber requests, stores them encrypted, and deletes them when the connection is removed.

4.4 Plan-Based Billing

The Services are offered on a tiered subscription basis. Each plan includes defined storage, bandwidth, AI processing, and seat allowances. If the Subscriber's usage reaches a plan limit, the affected usage pauses until the next billing period unless the Subscriber has opted in to overage billing.

Subscribers may opt in to overages at any time from their dashboard by setting a spend cap: the most they will pay for usage above their plan limits in a billing period. Usage beyond the plan allowance is billed at the published overage rate up to that cap, after which the affected usage pauses. A cap of $0 means no overage is ever charged.

5. Fees and Payments

5.1 Pricing

Fees are as published at ittybit.com/pricing at the time of subscription or renewal. All fees are exclusive of applicable taxes.

5.2 Plan Changes

The Subscriber may upgrade their plan at any time, with the new plan taking effect immediately and fees prorated for the remainder of the billing period. Downgrades take effect at the start of the next billing period.

5.3 Overages

Overage charges, where opted in, are invoiced at the end of each billing period up to the Subscriber's spend cap. Once the cap is reached, the affected usage pauses until the next billing period or the cap is increased. Additional seats are billed pro rata from the day they are added.

5.4 Late Payment

If a payment fails, the Provider will retry it and notify the Subscriber. If the account remains unpaid, the Provider may suspend the Services until payment is made.

5.5 Non-Refundable

All fees are non-refundable except where required by applicable law. No refunds or credits will be issued for partial billing periods.

6. Intellectual Property

6.1 Subscriber Content

The Subscriber retains all rights in Subscriber Content. By uploading content to the Services, the Subscriber grants the Provider a non-exclusive, worldwide licence to host, store, process, and deliver such content solely for the purpose of providing the Services.

6.2 Provider Materials

All intellectual property in the Services, including software, APIs, documentation, and trademarks, remains the property of the Provider. The Subscriber is granted a non-exclusive, revocable, non-sublicensable licence to use the Services, including the API, SDKs, and embeddable player, during the term of the Agreement.

6.3 Copyright Complaints

The Provider respects intellectual property rights and expects Subscribers to do the same. A rights holder who believes content hosted on the Services infringes their copyright may send a notice to support@ittybit.com identifying the work, the infringing URL, their contact details, and a statement of good faith belief made under penalty of perjury. The Provider will remove or disable access to the content and notify the Subscriber, who may respond with a counter-notice. Repeat infringers will have their accounts terminated.

7. AI and Automated Processing

7.1 Automated Features

The Services include automated processing features such as transcription, summarisation, chapter generation, and semantic search. Subscriber Content may be processed by these features as part of the normal operation of the Services.

7.2 Purpose Limitation

Automated processing of Subscriber Content is performed solely for the purpose of providing Service features to the Subscriber. Subscriber Content is not used for training machine learning models or any purpose other than delivering the Services.

8. Analytics

The Services include server-side analytics derived from CDN access logs. No third-party tracking scripts or cookies are injected into video embeds or player pages. Analytics data generated from Subscriber Content belongs to the Subscriber and is available via the dashboard and API.

9. Custom Domains

The Subscriber may configure custom domains for content delivery through the Services. SSL/TLS certificates are provisioned automatically for configured domains. The Subscriber is responsible for DNS configuration and maintaining valid domain ownership.

10. Termination

10.1 Termination by Either Party

Either party may terminate the Agreement by providing written notice in accordance with Section 3.3.

10.2 Termination for Cause

The Provider may suspend or terminate the Subscriber's access immediately if the Subscriber breaches these Terms and Conditions, including but not limited to non-payment of fees or violation of Section 4.2.

10.3 Consequences of Termination

When a paid plan ends, by cancellation or termination, the account moves to the Free plan in its paused state: uploads, processing, and delivery stop. Subscriber Content is retained for 7 days, then deleted, with a further 24 hours in which it can be restored. The Subscriber is responsible for exporting any content before then.

11. Warranties and Liability

11.1 Service Availability

The Services are provided "as is" and "as available." The Provider makes no warranties, express or implied, regarding the Services, including warranties of merchantability, fitness for a particular purpose, or non-infringement.

11.2 Limitation of Liability

To the maximum extent permitted by applicable law, the Provider's total liability under or in connection with this Agreement shall not exceed the amounts paid by the Subscriber in the twelve (12) months preceding the event giving rise to the claim. The Provider shall not be liable for any indirect, incidental, special, consequential, or punitive damages, or for loss of data the Subscriber has not kept its own copy of.

Nothing in this Agreement excludes or limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot be excluded by law. If the Subscriber is a consumer, nothing in this Agreement affects their statutory rights.

11.3 Indemnity

The Subscriber shall indemnify the Provider against claims, losses, and costs arising from Subscriber Content, from the Subscriber's use of the Services in breach of this Agreement, or from the Subscriber's breach of applicable law.

11.4 Beta Features

Features marked beta, preview, or experimental are provided for evaluation. They may change or be withdrawn without notice, may contain errors, and are excluded from any service level commitment.

12. Data Privacy

The Provider processes personal data in accordance with the Privacy Policy and applicable data protection legislation, including the GDPR where applicable. By using the Services, the Subscriber acknowledges and agrees to the data practices described in the Privacy Policy.

13. General Provisions

13.1 Governing Law

This Agreement shall be governed by and construed in accordance with the laws of England and Wales.

13.2 Dispute Resolution

Any dispute arising from or in connection with this Agreement shall be submitted to the exclusive jurisdiction of the courts of England and Wales.

13.3 Amendments

The Provider may amend these Terms and Conditions from time to time. Material changes will be communicated to the Subscriber via email or through the Services. Continued use of the Services following notification of changes constitutes acceptance of the amended terms.

13.4 Changes to the Services

The Provider may add, change, or retire features of the Services. Where a change materially reduces the Services the Subscriber pays for, the Provider will give at least 30 days' notice, and the Subscriber may terminate and receive a pro rata refund of prepaid fees for the remainder of the billing period.

13.5 Force Majeure

Neither party is liable for a failure to perform caused by events beyond its reasonable control, including failures of third-party networks, power, or infrastructure providers, provided it takes reasonable steps to resume performance.

13.6 Severability

If any provision of this Agreement is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.

13.7 Entire Agreement

This Agreement constitutes the entire agreement between the parties and supersedes all prior agreements, understandings, and representations.

Contact

ittybit is operated by Ittybit Ltd, registered in England and Wales (Company No. 13198590), 107 Cheapside, London, EC2V 6DN.

For questions about these Terms, contact support@ittybit.com.

Last updated: 1 October 2026.

Resources

ittybit

107 Cheapside

London

EC2V 6DN

Tomorrow Building

MediaCityUK

M50 2AB

Ittybit Ltd

Company No. 13198590 (England and Wales)

VAT Reg. GB448438268

© 2026